Scientific measurementReliable dataBetter decisions

Customer Experience Measurement & Research

Don’t just measure.
Know what
you can trust.

Metriqore combines scientific measurement, feedback-quality checks, and behavioral data to help you see what matters, spot problems earlier, and make more informed decisions.

Psychometric measurementData QualityResearch Technology

Selected brands and organizations we’ve worked with

MARVIDA HOTELSASIA BEACH RESORTROYAL GARDEN BEACHLC WAIKIKIDEFACTOHOME.COM.TRGRAND UYSAL BEACH & SPASEVEN SEAS PALMERAS BAYARÇELİKBELLAGIOMARVIDA HOTELSASIA BEACH RESORTROYAL GARDEN BEACHLC WAIKIKIDEFACTOHOME.COM.TRGRAND UYSAL BEACH & SPASEVEN SEAS PALMERAS BAYARÇELİKBELLAGIO

01 / Approach

Beyond the Score

Can you trust the feedback
behind the score?

Two customers can give the same rating for very different reasons. Metriqore evaluates response-quality signals alongside behavioral data, helping you identify which findings are more dependable and which deserve a closer look.

02 / Method

More Than Data Collection

More data isn’t the goal. Knowing what to do next is.

We bring surveys, customer comments, online reviews, and other relevant evidence together. Then we assess data quality, highlight what matters, and turn findings into clear priorities your team can act on.

01

Bring the Evidence Together

Survey responses collected through QR, WhatsApp and email, digital reviews, purchase data and, where relevant, behavioral data from sensor technologies can be interpreted within the same experience context.

02

Assess Data Quality

Psychometric principles and response-quality checks help prevent inattentive, inconsistent or low-information responses from carrying undue weight in decisions.

03

Turn Findings Into Priorities

Risks, opportunities and areas for improvement are translated into clear priorities that decision-makers can understand and act on.

Different Experience Settings. The Same Measurement Rigor.

Experience should be measured in context.

Each setting calls for different measures and methods. Rather than applying the same survey everywhere, Metriqore adapts shared psychometric principles to the context—whether the experience belongs to a guest, customer, student, patient or investor.

01

Guest experience

Happy Guests

Spot guest dissatisfaction while guests are still on property. Route requests and maintenance issues to the right team, and track resolution times, guest satisfaction, and online reputation from one place.

Measurement focus

  • Psychometric surveys
  • Digital reputation
  • Complaint risk
Take a closer look
02

Customer research panel

Happy Customers

Build a research panel from customers who give thoughtful, consistent feedback. Test new products, collections, and ideas with the right customer groups before you commit.

Measurement focus

  • Panel health
  • Response quality
  • Model testing
Take a closer look
03

Student experience

Happy Students

See how students and parents experience academic, social, and emotional life at school through reliable measurement. Help school leaders know where to focus before concerns grow.

Measurement focus

  • Experience dimensions
  • Data trust
  • Action priority
Take a closer look

03 / The Metriqore difference

Technology alone isn’t enough

Scientific methodology, software and real-world expertise work together.

01

Measure the Right Things

Measurement tools are selected to fit the research question and experience context rather than relying on generic question banks.

02

Not Every Response Deserves Equal Weight

Data-quality checks help distinguish more informative feedback from weak, inconsistent or low-quality responses.

03

Use More Than One Source of Evidence

Surveys, open-text feedback, digital reviews and relevant behavioral data are interpreted together rather than in isolation.

04

Make the Reasoning Clear

Decision-makers see not only the score, but why a finding matters and what can be done about it.

Evidence from real projects

Better measurement can change what happens next

See how Metriqore helps organizations improve data quality, understand customer behavior and turn research into measurable change.

Fashion Retail

From noisy feedback to a reliable customer panel

A large fashion brand reduced noise in customer feedback and built a panel with far stronger response quality.

See the results

Fashion Retail

45%initial noise
93%reliable feedback
View case study

Hospitality

From slow complaint response to faster service recovery

Early-warning workflows helped a resort hotel respond faster and reduce the share of negative reviews.

See the results

Hospitality

64%below benchmark at start
42%fewer negative reviews
View case study

E-Commerce

Research that shaped who to target and what to say

Segmentation and message recommendations helped an e-commerce platform focus on the right audiences.

See the results

E-Commerce

+452%users in 91 days
+960%visits
View case study

From Research to Practice

Better decisions start with better measurement.

Founded in 2025 by Hakan Cengiz, PhD, a consumer researcher and professor of marketing, Metriqore grew out of a university-based technology ecosystem. Today, the company develops measurement technology, research software, and AI solutions for customer experience. The idea behind Metriqore was simple: organizations should not only collect feedback; they should also know how much confidence they can place in it.

Our story

Technology-enabled experience measurement

Understand the experience where it happens. Not just through self-reported surveys.

We make it easier to collect customer feedback throughout the experience using QR codes, digital touchpoints, and connected devices. By combining that feedback with environmental and behavioral signals from sensor technologies, we help you see more of what customers experience—and where improvements are needed.

01

Capture Feedback at Every Touchpoint

Make it easy for customers to share feedback through QR codes, digital screens, and mobile channels.

02

See Beyond What Customers Tell You

Use sensor data on occupancy, movement, and environmental conditions to gain a fuller picture of the experience.

Depending on the project, sound, scent, and motion sensors or emotion buttons can be added.

03

Turn Signals Into Smarter Decisions

Bring together customer feedback, survey responses, operational data, and sensor insights to identify what needs attention.

Let’s meet

What would change for your business if you had a clearer picture of what your customers expect?

Let’s talk. Together, we’ll explore what to measure, how to measure it, and where to focus your improvements.

  • Usually within one business day
  • A conversation focused on your sector and decision problem
  • One point of contact for platform, research and partnership requests